adsense versus affiliates
Earning more with affiliates than Adsense is much easier said than done! There are several major issues to confront.
1. Often, affiliate minimum payout levels are too high for most websites, except somewhat rare high-traffic websites. Often, it is $50, $100, or more before a check is issued. This likely takes many months, or years, to achieve.
Suppose you have 10 direct affiliate accounts at 10 places. That means you need $1000 in commisisons to get paid by all. However, with Adsense, you still do 10 different offers, but all in 1 account, with 1/10th the payout level.
2. Many times, affiliate banners stop working. This requires hard work to update the web pages. Worse, they are no longer offering the program at all, either directly or thru a place like Commission Junction (who often suddenly drops advertisors).
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3. Some affiliates do not give credit for all orders. A prime example are the 3 major Poster affiliates.
4. It is said a buyer visits 7 times, on average, before buying. After so many visits, they often go directly to the company and not use the affiliate banner and affiliate code. They may also order direct by email or phone. This effectively bypasses the affiliate source. (I have done that myself many times over the years).
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